About SDE

Staff Development for Educator's (SDE)

SDE LogoStaff Development for Educators is America's leading provider of professional development for PreK through Grade 12 educators. Through our On-site PD, PD Events, Web-based PD, and PD Resources, we empower teachers and administrators across the country with solutions to the most challenging issues they face.

We believe that educators have the most important job in the world. That’s why we’re dedicated to empowering educators with ongoing professional development that is not only research-based, innovative, and rigorous, but also practical, motivating, and fun. All SDE training is presented by the nation’s top authors and educational experts, with the goal of creating extraordinary classrooms that prepare our students for the evolving demands of the 21st century.

Our Philosophy

We believe that all students can learn when provided with developmentally appropriate instruction. We hold the highest esteem for the teaching profession and recognize that teachers learn best from other teachers.

Our Mission

Our mission is to develop long-term partnerships with educators that create meaningful improvement in student attainment, teacher fulfillment, and school success. We aim to fuel the flame that inspires teachers and leads to lifelong achievement.

Our Methodology

We understand that professional development is a process, so we ensure each training session and/or publication adheres to instructional principles that lead to meaningful connections to the content and sustained application of the new learning.

  • Research-based and classroom-tested content
  • Practical and theoretical training
  • Active and engaging participation
  • Relevant and innovative instruction
Our History

SDE was founded in Peterborough, New Hampshire, in 1986 by Jim and Lillian Grant with the original goal of providing New England teachers the opportunity to learn the best techniques from the best teachers in the region. Motivated by Jim’s personal goal of helping to create classrooms where all students can succeed, SDE has grown to become one of the nation’s leading providers of professional development for PreK through grade 12 educators and administrators.

Highlights Family of Companies

Higlights LogoSince 1991, SDE has been a proud member of a family of companies owned by Highlights for Children, Inc. From magazine, trade-book, and textbook publishers to educational seminars for teachers, all members of the Highlights family of companies make a significant contribution to the education of children.

Highlights for Children, Inc.

Founded in 1946, Highlights for Children, Inc., is dedicated to the belief that children are the world’s most important people. Every Highlights product helps children become their best selves and become confident, caring, curious, and creative individuals.

Boyds Mills Press

Founded by Highlights in 1990, Boyds Mills Press publishes high-quality picture books, fiction, nonfiction, poetry, science, history, and activity books for children of all ages.

Zaner-Bloser Educational Publishers

Founded in 1888, Zaner-Bloser is a premier publisher of research-based handwriting, reading, spelling, writing, and vocabulary programs for pre-kindergarten through eighth grade. The company strives to create high-quality, dynamic, and appealing educational programs and services that inspire all students to become engaged, literate citizens. Ever able to adapt to the changing educational landscape, Zaner-Bloser Handwriting has been a national institution for several generations and the company continues to grow through the addition of technology products.

Stenhouse Publishers

Founded in 1986, Stenhouse publishes books and videos that help K–12 teachers enhance their professional knowledge and build their students’ skills as readers, writers, and thinkers. All of Stenhouse’s titles, from reading and math comprehension to classroom management, are grounded in a philosophy of education that respects both teacher and learner and are designed to integrate theory, research, and practice in an accessible manner.


SDE Logo
SDE is seeking highly motivated and enthusiastic individuals to join our team. We encourage an energetic and dynamic work atmosphere that inspires communication.

There are 2 easy ways to apply:

  • Email your resume to: HR@sde.com
  • Mail your resume to SDE:
    Attention: Human Resources
    10 Sharon Road
    Peterborough, NH 03458
Job Listings
Manager, Meeting Planning

Staff Development for Educators (SDE, Inc.), a national leader in educational professional development, is seeking a Manager, Meeting Planning in the Events & Products Department in our Peterborough, NH office.

The Manager, Meeting Planning is responsible for the successful execution of all SDE's conferences, seminars, nationals, hosted & customized events while managing all expenses associated with running the events. This includes managing the daily activities of Travel and Meeting Planning Departments to ensure their duties and assignments are completed on time, accurately and in line with the budgeted goals for the events.

Financial management and negotiation skills are crucial. Ability to manage multiple functions, work across multiple product lines and seasons, ability to work well and communicate with others is critical. Actively leading department or team meetings and ability to assist with projects is required. Ability to analyze data and determine solutions, implement or direct the implementation of an overall plan is critical.


Events Management—The Manager is responsible for overseeing and directing the activities of the meeting planning and travel staff. This includes providing guidelines for event booking, directing the event site selection, directing staff in contract negotiations, final review and approval on facility contracts. Handle all high risk negotiations such as reducing attrition obligation. Lead the team in cost saving initiatives as well as alternative revenue opportunities such as hotel rebates. The Manager is also responsible for opening up nationwide terms with hotel chains and other facility logistical vendors.

The Manager is the point person for SDE's large national conferences, large customized conferences and hosted events, which includes negotiating and managing contracts, working intra-departmentally to determine onsite needs and requirements and managing the complex details of the events.

Several times a year the Manager is expected to work SDE events with the goal to evaluate operations for effectiveness and quality and make recommendations for necessary improvements.

Production & Budget Management—The Manager is responsible for setting up level-loaded production schedules across all the functional areas in the Events Department and working with the Publishing Production Coordinator to accurately track that all work is completed on-time.

The Manager, working with the VP, Events and Product Development, Event & Product Managers and Meeting Planners, is responsible for setting up event-by-event budgets, managing to the budgets and financial reporting. The Manager will work closely with IT department on report creation and the finance department on the accurate reporting of events financials.

Administrative—The Manager is responsible for leading team meetings, travel company selection, travel vendor discount program management, completing performance reviews and /or performance improvement plans, running national team meetings and subgroups associated with the national events, and other special projects as directed by VP of the department.


  • Bachelor's degree in a related field, with 6-10 years of event/meeting planning experience, at least 3 of which are in a management capacity are required;
  • CMP certification highly desirable;
  • Demonstrated strong negotiation and budget management skills;
  • Must have excellent oral and written communication skills and the ability to lead, manage and participant in a collaborative team environment;
  • Ability to think and act innovatively and critically, manage multiple priorities and to adhere to strict deadlines;
  • Must have outstanding attention to detail and quality and be proficient at using various office software packages and applications;
  • Demonstrated in-depth knowledge of attendance impact on program with strong analytical and problem solving skills;
  • Strong initiative skills and the ability to determine solutions and implement or direct the implementation of the plan.

If you're enthusiastic about growing both professionally and personally and impacting the learning experience of children in their classrooms, please submit a cover letter, resume and salary history to:

SDE, Inc.
Attn: Human Resources
PO Box 577, Peterborough, NH 03458
E-mail: HumanResources@sde.com - Fax: 603-924-6688

Contact Us

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Thank you for your interest in SDE. Please use the contact information below






SDE, 10 Sharon Road, PO Box 577
Peterborough, NH 03458 USA

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